Use the Geo filter in the segment builder. It matches users whose device is within a radius you set around a point.
- Go to Audience → Segments and click Create Segment.
- In Add filter by, click Geo.
- Set the location and radius: use Find a place... to search, or enter latitude and longitude, then set the radius in meters in the within field. You can also adjust the area on the map.
- Add more filters if needed. You can combine Geo with Tag, Event, Segment, or User ID filters.
- To target a user on all their devices when one device matches, use Include all of a user's devices.
- Click Save.
How the location is determined:
- Coordinates sent through
registerDevice. - When coordinates aren't available, the device IP address, with city-level accuracy.
To build a segment from a list of known users instead, use the User ID filter in Add filter by.
Learn more: Build segments by geolocation
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