Push presets act as reusable content templates and deliberately contain no scheduling options — scheduling belongs to the message that uses the preset.
To schedule a push notification with a preset:
- Create and save your Push preset under Content > Push presets.
- Go to Campaigns > One-time messages > Send message > One-time push, or build a Customer Journey.
- Select your Push preset from the dropdown.
- Set the schedule in the Schedule push notification step of the one-time push form. The options are:
- Send immediately — sends as soon as you finish setting up the campaign.
- Selected time — pick a date and time (24-hour format), then choose Subscriber's device timezone so each user gets it at their local time, or a Custom timezone for a single fixed moment.
- Best time (paid subscription required) — Pushwoosh picks each user's optimal hour from their behaviour; you set a start date and a fallback time.
You can also set Time to live in Sending options (1 hour to 4 weeks) to control how long Pushwoosh keeps the message available for an offline device. The TTL set here overrides the expiration time defined in the preset's legacy form.
Watch out: if you click Create new and build the content inline while filling in the send form, that preset is not added to the Push presets list. Create it under Content > Push presets first if you want to reuse it.
In a Customer Journey, scheduling is handled by the entry element (entry schedule and timezone) rather than by the preset.
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