- Pushes Sent: This is the total number of push notifications Pushwoosh attempted to send to all devices targeted by your campaign or journey via the push gateways (APNs/FCM).
- Recipients: This is a subset of the 'Pushes Sent'. It represents the number of devices within the 'Sent' group that had push notification alerts enabled at the time of the send (often indicated by a tag like
Push Alerts Enabled = 1).
Therefore, the difference between 'Pushes Sent' and 'Recipients' represents the number of targeted devices that likely had push notifications disabled in their settings. While the push was technically sent to the gateway for these devices, the user would not see an alert.
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